By Saskia Faulk

ISBN-10: 0203874684

ISBN-13: 9780203874684

ISBN-10: 0415454638

ISBN-13: 9780415454636

The unfold of HIV/AIDS impacts companies in all sectors, all industries and all nations. for corporations and agencies in every single place, the query is not any longer even if to do so on HIV/AIDS yet which activities to take. Complete with a magnificent assortment of complex historical past and examine on HIV/AIDS and a foreword by Dr. Peter Piot, former Executive Director of UNAIDS, this volume collects case reviews of managers all over the world confronted with tough HIV/AIDS-related administration judgements. AIDS and Business will fascinate the common reader looking an knowing of the HIV/AIDS pandemic and to the complicated reader seeking to boost a extra refined realizing of the impression of the ailment. The case stories during this quantity, set in 9 international locations, aspect the issues facing companies working in parts the place HIV/AIDS incidence is growing to be. the subjects discussed include figuring out the position of social and cultural elements within the unfold of HIV, the various businesses and associations battling the epidemic, designing an HIV communications crusade, HIV trying out, moral concerns, advertising ethics and CSR, condoms advertising, and designing an HIV place of work software. precious as a source on HIV/AIDS and company, a suite of case reports, or a coaching instrument, this publication features a specific variety of tools for learning to appreciate the epidemic, designed from a grounded and useful enterprise viewpoint.

Show description

Read or Download AIDS and Business (Routledge Advances in Management and Business Studies) PDF

Best marketing books

Marketing Strategy Masterclass - download pdf or read online

Some of the best enterprise isn't born out of hunches, macho tactical skirmishing or just 'being busy', yet is the manufactured from cautious calculation and figuring out customers' wishes, wishes and aspirations. business plan Masterclass is a 'how to' e-book of selling technique fascinated with doing what our buyers wish us to do, how they need it performed.

Download e-book for kindle: Audience: Marketing in the Age Of Subscribers, Fans & by Jeffrey K. Rohrs

Proprietary viewers improvement is now a middle advertising and marketing responsibility.

Every corporation wishes audiences to outlive. they're the place you discover new shoppers and enhance extra ecocnomic relationships. And but, such a lot businesses this day deal with their electronic mail, cellular, and social media audiences like afterthoughts rather than the company resources they're.

With viewers, Jeff Rohrs seeks to alter this dynamic via adoption of The viewers central. This strong mandate demanding situations all businesses to take advantage of their paid, owned, and earned media not to purely promote within the non permanent but additionally raise the scale, engagement, and cost in their proprietary audiences over the long term.

As content material advertising pros have came across, the times of “build it and they'll come” are gone. If you’re trying to find how to achieve a long-lasting virtue over your festival, glance no extra and begin development your e-mail, fb, Google, Instagram, cellular app, SMS, Twitter, site, and YouTube audiences to final.

Get Marketing Nutrition: Soy, Functional Foods, Biotechnology, PDF

Even supposing encouraging humans to devour extra nutritiously can advertise larger well-being, so much efforts via businesses, health and wellbeing execs, or even mom and dad are disappointingly useless. Brian Wansink’s advertising and marketing nutrients makes a speciality of why humans consume the meals they do, and what should be performed to enhance their meals.

Get Effective Strategy Implementation: Conceptualizing Firms’ PDF

Adele J. Huber discovers firm’s technique implementation services are a key driving force of the concepts' functionality results. Drawing on organizational studying idea, she identifies the organizational talents and techniques that represent a firm's method Implementation strength build and indicates empirically that the idea that is particularly invaluable in explaining how cutting edge concepts translate right into a firm's functionality.

Additional resources for AIDS and Business (Routledge Advances in Management and Business Studies)

Example text

125 Coexisting American cultural values of diversity and extreme conservatism have bred a powerful right-wing social conservative lobby that works to impose abstinence from sex, strict monogamy, fidelity, and “partner reduction” at home and around the world. The policy has become an obstacle for those working worldwide to stem the tide of HIV/AIDS. In most religions there are official condemnations of men having sex with men. In an extreme example, Malaysia, a primarily Muslim country, a recent trial of an allegedly homosexual act by a politician ended up with a nine-year prison sentence for sodomy126 although the possibility exists that this was politically rather than morally motivated.

A government-funded program trains imams and journalists on HIV/AIDS in an effort to galvanize these two conduits of social dialogue to HIV/AIDS causes. An antistigma campaign runs during Ramadan, a time when a spirit of “solidarity” reigns (Royaume du Maroc, p. 65 The mass media has broadcast hundreds of public service announcements on television and radio in four dialects as well as an outdoor billboard campaign and a mobile unit that traveled the country. 66 One government program trained peer educators to provide prevention education among female laborers and sex workers.

92 AIDS, SEX, AND CULTURAL FACTORS Culture is not easily defi ned, and yet most would agree that culture structures our thoughts, our lives, and our societies. Culture describes the values, customs, and norms that are shared by a number of people over time. 93 Because of their culture, people are likely to exhibit similar attitudes, beliefs, and behaviors in the sexual sphere as in other spheres of social interaction. As the HIV/AIDS epidemic increased in importance as a subject of study, researchers began to advocate that, in order to understand the direction of the epidemic, an understanding of cultural meanings was vital.

Download PDF sample

AIDS and Business (Routledge Advances in Management and Business Studies) by Saskia Faulk

by Jason

AIDS and Business (Routledge Advances in Management and by Saskia Faulk PDF
Rated 4.08 of 5 – based on 12 votes